There is a reason San Diego is known as “America’s Finest City.” The weather and beaches get all of the accolades and attention, but what truly makes San Diego one of a kind is the people. San Diego is full of some of the friendliest and kindest individuals you will ever have the pleasure to meet, and it is this sense of community that has Grubby’s Poke and Fish Market in Carlsbad committed to giving back. Part of our dedication to giving back to the San Diego community is by sourcing the fish at Grubby’s Poke and Fish Market from local fishermen whenever possible.

Why is Supporting Local Fishermen Important?

One of the main reasons it is important to support local fishermen is that it helps the local economy thrive. San Diego is full of exciting and innovative local businesses and craftsmen. By keeping it local, you keep your hard earned dollars in the community and help your neighbors. If you do not buy local, this influx of income gets spread across the globe. By investing in local fishermen, you are investing in the future of San Diego. On top of supporting local businesses, buying local also helps encourage sustainable fishing.

Local Fishermen Mean Sustainability

It is absolutely essential to do everything possible to encourage sustainable practices, especially for finite resources like fish. That begs the question, what does it mean to practice sustainable fishing? Sustainable fishing means that fish are caught or farmed with consideration for the long-term impact of the practice on the health and well-being of both the fish and the ocean environment.

Local fishermen support sustainable fishing, with fewer fossil fuels used to bring fish from the sea to Grubby’s Poke and Fish Market. Foreign fishermen can avoid American laws and regulations meant to protect the environment, overfishing certain regions and catching fish that may be harmful to human health. Local fishermen must obey local laws, meaning more care and thought are put into sustainable practices.

Who Do We Get Our Fish From in San Diego?

When we are able, we source our fish from various local, commercial fishermen. These fishermen have ties to San Diego, allowing us to support local jobs whenever possible. Our local fishermen care about the health of the ocean and environment, as well as the success of our community, helping San Diego thrive. This also allows us to provide our customers the freshest, highest quality ingredients available. We’re able to offer local catches in both our poke bowls and for sale in our fish market.

Locally Caught Fish at Grubby’s Poke and Fish Market in San Diego

Grubby’s Poke and Fish Market remains wholeheartedly committed to the San Diego and Carlsbad community. Our mission is to provide fresh, delicious, and affordable poke and fish while simultaneously giving back to our hometown and community. It is this dedication that has led us to source our fish from local fishermen whenever possible. If you are interested in learning more about local and sustainable fishing practices or have any other questions, contact us today by calling (760) 828-9074.

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