About Grubby’s Poke & Fish Market

Grubby’s Poke & Fish Market is the brainchild of a group of North County locals who have a passion for food, family and community. They have created a restaurant for locals by locals, accentuating all of the things that makes North County San Diego great, from the beaches to the breweries.

Deals Catering Fish hook

Our Mission Statement

The Grubby’s Family welcomes all to a sustainably conscious culinary experience, where we aim to provide the highest standards of food quality, flavor profiles, and guest service. This is served in conjunction with our dedication to bettering the local community through active involvement, while offering a space where people can come together.

The Beginning: Senor Grubby’s

Friends since they were children, they first dreamed up Senor Grubby’s in 2008 as an alternative to local Mexican & American breakfast that had grown stale and was missing a few crucial elements. Like many San Diegans, they found a second home south of the border, with numerous trips to Mexico to sample the culture and food. With Senor Grubby’s they wanted to bring the heart of Mexican food with a North County twist. They found not only that they could provide people with great food, but make a lasting impact on the community they love so much. That is when they started to conceptualize Grubby’s Poke & Fish Market.

We Support the Local Community in North County San Diego

North County is changing. The quaint surf towns that the owners fondly remember are slowly transforming into glitzy and glamorous cities. While modernization certainly has its perks, the Grubby’s team wanted to create a restaurant that harkens back to North County’s roots.

That is why Grubby’s Poke & Fish Market strives to not just be a restaurant and fish market, but an ingrained part of the community. We want to feature locally caught, fresh fish and amazing local craft beers, helping small local businesses and fisherman thrive. We also will use Grubby’s Poke & Fish Market as a hub for local fundraising efforts, raising money for local schools, sports teams, charities, and artists. The owners grew up in North County San Diego and love it with all of their hearts, and do everything they can to give back.

Grubby’s Poke & Fish Market is Not Your Average Poke Spot

Poke spots are popping up all over Southern California, but Grubby’s Poke is not just your average poke spot. We not only feature locally caught and sustainable, hand-picked fish, but the restaurant also features a fish market on site. Grab a do-it-yourself poke or sushi kit to take home to the whole family or buy some fresh fish for a different culinary delight. We can also spice up your next event with our awesome catering service, allowing you to host a poke party or sushi soiree that is sure to leave guests impressed. We hope to be a North County fixture, a place for families and friends to meet, eat and have a great time!

Come Check Out Grubby’s Poke & Fish Market Today

If you haven’t been, come check out Grubby’s Poke & Fish Market today! We are eager to hear from our amazing customers what they think and any suggestions to improve. If you have any questions for us, stop by Grubby’s Poke & Fish Market in the Shoppes at Carlsbad or give us a call at (760) 828-9074.